4.5 Average Rating

4.5 out of 5 stars  416 Reviews
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1-Star Hullo Reviews (22)

Pomona, CA

Expensive Returns and Uncomfortable

The discomfort of the pillow for me in one thing, but the fact that they advertise a 60 night free trial that actually makes you pay for the shipping of the return is what is unacceptable to me.  It’s going to cost me about $20 to ship and return this pillow, so I’m out $20 just for trying this product.  Don’t buy it unless you’re sure you will like it or else you’re paying for a trial basically.

From Hullo: As a small business, we make an honest attempt to balance customer service and sustainable business practices and try to be as transparent as possible about our return policy. We do not do any advertise or offer a “free trial” and clearly state that return shipping is the responsibility of the purchaser.

March 16, 2024

Sunnyvale, CA


It’s hard and it hurts.

August 8, 2023

Hamilton, OH

Severe Neck Pain

Pillow is VERY firm. Given the volume of hulls, initial shape was too large and stiff. Even with content/fill adjustment, end result was the worst neck pain I’ve ever experienced. Stopped using after 1 month and multiple adjustments. Went back to C shaped gel/foam type pillow.

May 10, 2023


Wanted to Like it but it is Very Uncomfortable

I really wanted to like this pillow but it doesn’t stay cool and is very hard. I tried removing a lot of the filling but it didn’t help. Using it just because I bought it 🙁

September 30, 2022

Everett, WA

Pillow is Terrible

I got a recommendation from a patient for this pillow, but after the first night, it caused extreme head, neck, and shoulder pain! It was as hard as a rock. And it was also very loud every time you move to change positions to try to get comfortable with it. It is definitely not the pillow for us to sell to our patients when it causes extreme pain. The return policy is very misleading since the company gives you 60 days to return the pillow for a full refund, but when you ask to return the pillow they email you and ask you not to because of the impact on the environment. The pillow and the box weigh almost 15 lbs which will cost over $50 to ship back, and I will pay that to get the remaining refund. Companies that are misleading in the verbiage on their websites, or do not disclose that they do not pay for shipping on a return, and just leave out the information that your refund is minus your return shipping costs, is not a company my healthcare facility will do business with. The Hullo website on returns is misleading.

Note from Hullo: We try to be clear with our return policy on our website, which states return shipping is the responsibility of the customer. Return shipping cost depends on the carrier/service, but typically is nowhere near $50 for one pillow via standard ground shipping. As a small business, we do our best to balance value to our customers with operating expenses and our ecological footprint.

April 1, 2022

Dorothy Mitchell
Pinellas Park, FL

Didn’t Do Much Good for Me

I waited too long before I tried the pillow, so I’m too late to request a refund. My bad. I tried it every night for 3 weeks. During that time I did adjust the buckwheat content level a few times trying to achieve a better outcome. But, I developed some neck and shoulder pain. I had to stop using the pillow and my neck and shoulder pain have lessened. Just not for me.

I would recommend Hullo to a friend.

September 28, 2021

Oakton, VA

Hard as a Rock!

An acquaintance recommended this pillow for my shoulder pain, but my goodness – it is hard as a rock.  And loud.  I hate it.  But failed to read the return policy and fear it would cost too much to return ship, since it would be akin to shipping a cinder block.  Expensive lesson.

April 22, 2021

JoAnne Stiles
Norman, OK

Too Noisy

I wish my husband liked it but he said it was too noisy for him, every time he shifted it was a bunch of crunching in his ear.

November 2, 2020

Duane Rodis
Watertown, CT

Neck Pain

After using the pillow for 5 nights i had a stiff neck and constant pain on mid neck towards the left side. I end up seeing my PCP and he ordered xray everything came back negative. Went back to my old pillow and my neck less stiffness, mild pain. I just continue to do stretching and apply warn compress.  Can i return this pillow?

Note from Hullo: Return instructions were provided to the customer.

September 22, 2020

Los Angeles, CA

Flat and Uncomfortable

I was very excited to receive my standard Hullo pillow. The first thing I noticed is that it feels under filled. To fully support my neck and head, I have to move all the hulls to one side, leaving the other side barely filled. As soon as I put my head down, the hulls shift and the pillow goes flat. I haven’t found the hulls to maintain their position at all. Maybe it was supposed to come with more hulls? After sleeping on this pillow for a few nights, my neck was extremely sore and I couldn’t even turn my head or lift my arms. I stopped using it completely after a week because the pain just kept getting worse but never got around to returning it. Save your money.

August 15, 2020

Chris Montecalvo
Limington, ME

Not as Advertised

Pillow does not stay cool as in the advertisement, and gets very hard when inner filling shifts.

December 10, 2017

Michael Tilapaugh
Little York, NY

A Pillow Gathering Dust

Being a sufferer for many years of neck pain and the resulting recurring headaches, I like I suppose many other people would try just about anything for a little relief. After using for several months I found that there was no change in the symptoms which I experienced. The neck pain remains about the same as do the resulting headaches. The Hullo pillow occupies a place on a chair in my bedroom unused. I have gone back to my regular pillows. Net result is that I am out the money I spent on this pillow purchase. Sorry, but it did not work at all for me.

December 8, 2017

Dave Updegraff
Duluth, MN

Not for Everyone

And not for me. A bit loud an coarse, extremely heavy. I kept removing more and more material until it finally worked after 3/4 of original fill was removed. But it does not fold over well, and the loudness of response when rolling head back and forth proved too much, and I finally emptied it onto the garden compost. Back to simple small feather pillow – better for me.

December 8, 2017

United States

Maybe Not

Tried the pillow for 3 months and finally gave up. Certainly keeps the head cooler than a regular pillow, but i could not get comfortable on it.

And it’s expensive!


December 8, 2017

Morgan Muston
Lansing, MI

I Don’t Love It

Let me first say, I was So busy trying to love my Hullo pillow that I missed the deadline for returning it, otherwise I would have sent it back. I’ve spent a load of time removing and adding the bulls trying to find a comfortable level. It continues to evade me. Overall I find the pillow to be too firm. Sometimes it’s ok if I layer it with a softer pillow on top. In the end, it’s another $160 spent on a pillow I don’t use, and it’s gathering dust in my pillow graveyard.

December 7, 2017

Marianne Tesler
New York, NY

Got Rid of It

Too heavy and did not help for the sleep at all

December 6, 2017

United States

No Free Shipping on Returns

This pillow is firm. Really firm. Be warned, if you return the pillow, there’s no free shipping. You have to pay for shipping and the pillow is very heavy. It’s like shipping a really large bag of flour.

May 31, 2016

United States

Some May Like It

I thought it would be perfect for me who like thin pillow. I took almost half of the seeds to make it thinner, yet it still wasn’t great. The firmness is the issue for me. Really feels like laying on a firm surface and it does not forms along when you change position.

I understand it’s a very personal opinion. The one star is for the bogus marketing telling you can try the pillow at no cost except they forget to mention returning it is at you own expense and cost more than the pillow.

March 3, 2016

Elaine Haley
Lakewood, CO

Nope, Sorry

Just too hard for me to sleep on. It’s been sitting in the box under my bed since the first week I tried it.

March 3, 2016

United States

I Had High Hopes

I sleep on my side and commonly wake up with arms numb and tingly. I tried the hullo and after a few months I have seen no difference from normal pillows.  The hullo is very heavy and I commonly wake up with a sore neck.

March 3, 2016

Craig Wood
United States

Uncomfortable, unforgiving and not enough trial time

I was interested in hullo due to its breathability and natural materials but after months of poor sleep and trial and error with fill levels and position I gave up on it. After the first nights sleep back on my tried and true pillow I never went back and now hullo can be an “experience” for house guests.

I wanted to give this pillow a try, but with only a 60 day return window and an arduous return process, this was nothing but an expensive mistake.

March 3, 2016

United States

Can Not Ship to UK

I am desperate to acquire one of your products but was violently disturbed to learn that you will not ship to me as I reside outside of the United States or Canada.

I feel hurt by your exclusion of my country and hope that you can fix this very soon.

I was asked to specify a rating but your service really isn’t worthy of one.

January 16, 2015