4.5 Average Rating

4.5 out of 5 stars  455 Reviews
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Hullo Pillow Reviews

Kirsten
Ashville, NC

The Best Pillow

I have been looking for so long for a super firm pillow that isn’t foam. I wanted a pillow I could smoosh up under my head and support my neck the way I need it to and this pillow is a dream. Love at first try and I’ve had 5 nights of great sleep on it.

I would recommend Hullo to a friend.

June 4, 2026

Crystal
Newville, PA

Hubby’s Favorite

My husband wont sleep on anything but a buckwheat pillow. I had to get rid of his old, old pillow. Was glad to find this one by Hullo. He loves it. Molds to your head for superior support.

I would recommend Hullo to a friend.

June 3, 2026

Adrianna Simeone
Panama City Beach , FL

Can’t Sleep Without It

I’ve been trying to find the right pillow for years. As someone who is a side sleeper and also prone to neck pain, I’ve finally found the one. Not sure how I went so long without my Hullo. Did take about 1 week to adjust to the new style but truly can’t live without it now

I would recommend Hullo to a friend.

May 17, 2026

Chris
Portland, OR

Wonderful Pillows (Small & Cylinder)

Sweaty hair nights no longer a frequent occurrence. The wife appreciates the additional support; her shoulders and neck are no longer stiff in the morning (switching from non-down filled). Great pillows and quality casing and zipper.

I would recommend Hullo to a friend.

April 25, 2026

Elizabeth
Red Boiling Springs, TN

The Best Option for Neck Support That I’ve Found!

I highly recommend the Hullo standard pillow if you have neck and shoulder pain. I got mine while undergoing physical therapy, and two months later, I am doing better than ever. I used to often wake up with neck tightness, but now, I feel like I can finally relax. The firmness and buckwheat hulls  take a week or two to adjust to, but it does get a little ‘softer’. I don’t see myself ever going back to a traditional pillow. I’m a side sleeper, and the standard is just right. I can get it adjusted under my neck, and it stays pretty well until I move. It is somewhat cooler, but I flip my pillow once or twice a night on nights I get too warm. It’s heavier, and it makes a rustling sound, but I like both of those qualities. The pillow doesn’t slide around, and the sound is not unpleasant. The standard is too thick as it comes for back sleeping, but you can remove hulls. I haven’t removed any, and I would probably like even more. I would say that for my body, this is the best pillow ever. If you need a very firm pillow that allows your shoulders and neck to finally relax, try this one. I also like the natural aspects and connection to traditional Japan.

I would recommend Hullo to a friend.

April 14, 2026

Christian
Minneapolis, MN

The Only Pillow I Can Sleep on Anymore

I was having horrible neck pain when I woke up every morning no matter what pillow I tried. First night with the Hullo Pillow, no neck pain. I’ve been using mine for 7 years now and it has completely ruined me for any other pillow. Traveling sucks if I can’t bring it with, one of the best purchases I’ve ever made. Could not be happier! I just laid down in bed and am still so pleased with my pillow that it seemed like it’s time to write a review.

I would recommend Hullo to a friend.

April 11, 2026

Julie T.
New York, NY

With an Open Mind, You’ll Have the Best Sleep

It’s weird at first, but the sleep quality is undeniable. I won’t sleep on another pillow.

I would recommend Hullo to a friend.

March 28, 2026

Karyl Roden
Dothan, AL

Amazing

I was having trouble with neck and shoulder pain all the time. Swapping between two different pillows through the night trying to get comfortable. Decided to try something completely different and bought a Hullo pillow. I was anticipating a break in period but the first night I slept all night with no pain in the morning. Have recommended this pillow to many coworkers. Thank you for a great product!!

I would recommend Hullo to a friend.

March 14, 2026

Micah
Los Angeles, CA

The World’s Best Pillow

I have never had a pillow that will comfort me effortlessly and this is it. This is the pillow to end all pillows. Why anyone would pick anything else is beyond me. I will forever be a Hullo sleeper.

I would recommend Hullo to a friend.

February 28, 2026

B.A.
Alexandria, VA

Love It!!

Love how supportive it is for side sleeping! My neck feels supported through the night whether I sleep on my back or my side.

My husband and I both had major allergies when we first opened it but then we fluffed it really good and used two pillow cases each and slept fine. It’s now good and doesn’t need two cases.

I would recommend Hullo to a friend.

February 14, 2026

Jon
New Orleans, LA

Game Changer for Me

I’ve tried dozens of pillows, trying to find a pillow that works for me.  My search ended with Hullo.  I no longer wake up with neck or shoulder pain.  It does not feel too hot to me, and I’m relatively sensitive to that.  It took me about 3 nights to get used to the firmness, bit now I love that aspect of it too.  I travel for work, and bought a second one to keep in my car to use at hotels.

I would recommend Hullo to a friend.

January 26, 2026

Andrew Ebrahimpour
Cincinnati, OH

10 Years Later, Still My Favorite

I bought my hullo pillow in 2016 and have been using it since. It’s still my favorite pillow.

I sleep on my side, and my hullo pillow supports my head and neck and keeps them stable. I haven’t had neck pain in years.

I highly recommend trying this product.

I would recommend Hullo to a friend.

January 12, 2026

Marcia
East Ridge, TN

Love My Hullo

I ordered my standard size Hullo buckwheat pillow in August of 2024; I’ve been sleeping on it for well over a year now, and I love it so much. I enjoyed it right out of the box. I recently bought a new mattress, and during that process, I tried out an Avocado side sleeper pillow that I really liked in store. I ordered one, but after a week or so of trying it out at home, I went right back to my Hullo! I’m a side sleeper, and I love how supportive my Hullo pillow is. It holds its shape for much longer than other pillows (including the Avocado), plus it sleeps cool and is so great for reshaping. I highly recommend it!!

I would recommend Hullo to a friend.

December 17, 2025

Camille Lucking
Woodhaven, MI

Perfect Solution

I have tried numerous pillows and then one day I had a terrific neck ache.  It was so bad I went to a chiropractor and had an adjustment. After that experience, I asked different people what kind of pillow they sleep on and my girlfriend’s husband told me about Hullo.  He sleeps on one of your pillows and he raved about it.  He told me it helped his neck so I ordered my first one.  After 2 years it needed more buckwheat so I ordered another pillow and an order of buckwheat.  I refilled the old one and it’s perfect again .   I have been so impressed with this pillow. It’s absolutely amazing and I have not had a neck problem since.  Thank you.

I would recommend Hullo to a friend.

November 8, 2025

Eric Afferback
Copperas Cove, TX

Good Pillow, Small Needs Work

I love my pillow i think its amazing

But there is 1 or 2 things tbsy could use some work. 1 the design of the pillow. Its not a regular pillow so i needs something different. Because after moving everything to a position i want im left with a half empty pillow with fabric just flopped over. 2 how much material is in the pillow itself.

I would recommend Hullo to a friend.

October 22, 2025

Margo
Monroe, LA

The Best Pillow Ever!

Very comfortable and no longer wake up from hot spots or tender ears.

I would recommend Hullo to a friend.

September 28, 2025

Natalie
North Carolina

Enjoyable!

Never matted. Easy to adjust to the shape of your head and neck. Comfortable! Sleep good. Enjoyable!

I would recommend Hullo to a friend.

August 16, 2025

Hannah
Minneapolis, MN

Great Pillow, Excellent Service

I have been searching for a pillow that provides firm enough support for my finicky neck and came across the concept of buckwheat hull pillows. When I saw that Hullo pillows are made in Duluth, MN, with Dakota-grown buckwheat hulls–all of that is close to home for me!–I knew I needed to give them a try. My order arrived amazingly quickly. The pillow is well-made, and I found it comfortable to use right away. I did end up feeling I needed to add some extra hulls and sent an email to the company. A generous box of hulls showed up on my doorstep the next day! I highly recommend this product and Hullo as a company!

I would recommend Hullo to a friend.

August 4, 2025

Jennifer
Columbus, OH

Made in America

This pillow is very nice, and I am happy to buy a product made here in the USA!  It is made of buckwheat and takes a little more time to put on the pillow case and makes some crunching sounds when adjusting.  It is supportive of my neck and very comfortable.  I am a Physical Therapist and specialize in spine care and would definitely recommend this pillow!

I would recommend Hullo to a friend.

July 12, 2025

Rob
Brighton, MI

Neck and Shoulder Problems Fixed

We were skeptical when we read the great reviews, but because of the guarantee we decided to try it. Since using the pillow, I have not had the neck and upper back problems I regularly suffered from. The only time they came back is when we went on vacation and didn’t have the pillows with us. I cannot recommend this pillow enough.

I would recommend Hullo to a friend.

July 6, 2025

Andrea
St. Paul, MN

Love It!

Take the time to get in allignment! Took out 4 big scoops and it was perfect. Took about a week to get used to (texture, noise, firmness, etc) but this is the best pillow I have ever had. Sleeping great 👍

I would recommend Hullo to a friend.

June 24, 2025

Jono
San Diego, CA

Life-Changing Pillow

I love this pillow so much. Adjustment period was about one week. I now feel like I’m sleeping on a cloud, a perfectly neck-supported cloud. Every time I turn my head during the night I find myself resting in the perfect spot on the pillow. Incredible. Why aren’t all pillows like this?

I would recommend Hullo to a friend.

June 9, 2025

Ronald N. Tan
Vacaville, CA

Super Happy Hullo Pillow User

Hello everyone! Thank you all for the privilege of your time. I wanted to share my review and let people know that as of today—April 22, 2025—I’m experiencing better sleep quality with the standard-sized buckwheat pillow I purchased from Hulltex, the makers of the Hullo Pillow.

I took off one star because the price is on the higher side.

The pillow was packaged well and shipped via UPS.

Unless something changes, I plan to keep the pillow, as I’m still well within the 60-day trial period.

Yes, I’m aware that the return shipping fee would be my responsibility if I decide to take advantage of Hulltex’s “60-Day, No Questions Asked, Money-Back Policy.”

To echo what many others have said: everything about buckwheat pillows is true. It’s not mumbo jumbo. I’m sleeping better and no longer waking up with uncomfortable neck and shoulder pain. My cervical spine feels rested and well supported.

One interesting effect—though it needs more time to confirm—is that I’m no longer waking up in the middle of the night with mild xerostomia (dry mouth), needing a sip of water before returning to sleep. Lately, I’ve been going to bed around 10 or 11 PM and waking naturally around 6:30 or 7 AM.

If you’re on the fence or experiencing the oddities that others here have reported, give buckwheat pillows a try and see for yourself.

I would recommend Hullo to a friend.

April 22, 2025

Amy Bundens
Frisco, TX

Great for Side Sleeping!

My physical therapist suggested this pillow and I’m so glad he did. I’m a side sleeper and I love how I can get my neck completely neutral and Hullo fills in around it. It just cradles it in the perfect position. It’s so odd that the pillow is “hard” but I get such great sleep. Most mornings I wake up and I haven’t even moved. Don’t forget that you can take filling out to get the right fit. I am 5’4″ and I took out about a half a gallon sized baggie of hulls.

I would recommend Hullo to a friend.

December 15, 2024