4.5 Average Rating

4.5 out of 5 stars  419 Reviews
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24 Reviews Mentioning: natural

Hullo pillows provide a healthy, environmentally-friendly alternative to most pillows, which are commonly made with petroleum-based foams or bird feathers. Hullo is made from certified organic cotton and filled with all-natural buckwheat hulls. Below are reviews mentioning Hullo’s natural pillow materials.

Madison, WI

Wish I had Tried this Sooner!

Love my Hullo. Unlike any other pillow I’ve tried, I can shape it just to the right height and comfort, and then it STAYS PUT. My head doesn’t sink in gradually, and I finally can get the support I need as a side sleeper, and have it stay put all night. I wouldn’t recommend this for back sleepers, but for me it has been the pillow I have always needed but never had. I also love that the filling level can be adjusted, and that the filling contents are compostable if i ever need to replace them—so tired of all the plastic filled pillows.

Also, for anyone wondering about size, I got the small, and I’m super glad I did. It’s just the right size, and supports my head perfectly without having a lot of extra pillow sticking out everywhere. Standard size pillows would always get in the way of where i wanted to put my arms when side sleeping, but the small doesn’t have this problem. I also think the standard size would be harder to adjust and heavier to move around, but the small is perfect. Only downside is it is harder to find pillow cases for, but it fits pretty well sideways in a standard size pillow case with the empty half of the pillow case tucked under the pillow.

I would recommend Hullo to a friend.

May 16, 2022

Los Angeles, CA

Life Changer!

I had been racked w/ neck and back pain for over a year. Much of my pain was due to bad work space ergonomics, but also I came to realize that my sleeping arrangement was also a problem. After reading/ researching all of the side-sleep pillows I settled on the Hullo, as I cannot abide by foam pillows so Hullo was a natural choice (pun intended). After less than a month my neck pain had completely disappeared. Literally overnight. I cannot recommend the pillow enough. I took out about 20% of the hulls, only so our pillow cases could accommodate. I made a cat bed out of the excess. I think they’re sleeping better as well!

I would recommend Hullo to a friend.

November 21, 2021

Nor Cal, CA

At Last, A Quality Pillow

The buckwheat hulls are supportive without cutting off blood flow, and do a good job of circulating air as well.  The pillow casing did not set off my chemical sensitivities, and is well constructed with a zipper meant for years of use including refills.  I’m so glad I invested in this pillow.  It’s a major life upgrade!

I would recommend Hullo to a friend.

March 27, 2021

St. Louis

Impressed with My Pillow

I am enjoying my pillow. It is a bit firmer than I am used to but  I definitely do not toss and turn as much with my new pillow. It sleeps much cooler than a foam pillow even those that claim they have some kind of cooling fabric. It also has no odor.  I bought a new pillow from a chain store that had to breathe for 24 hours before using— that can’t be good.

I would recommend Hullo to a friend.

February 14, 2021

Steven Colon
Kissimmee, FL

Awesome!!!! 😎 (🛏 😴 💤)

I have been enjoying this pillow from the moment I received it.  I love that I can position it different kinds of ways. Plus it keeps your head and neck cool all night. There’s nothing better than knowing that your sleeping with a all natural pillow completely free of bad chemicals. My sleep is better and no more neck pain. Thanks for offering the public a really good product!!!!! 👍🏼

I would recommend Hullo to a friend.

July 20, 2020

Edina, MN

I Can Finally Sleep Again

This pillow is amazing. After having kids and now carrying toddlers around all day, my back and neck feel so stiff and sore. I suspect I have arthritis in my upper spine and neck and it causes me so much pain. I used to use the Hullo and I loved it. We recently moved, and my Hullo pillow got packed and misplaced in the move. Since then my pain has been getting increasingly worse, to the point that I have insomnia oftentimes in the middle of the night and it is difficult to fall into a deep sleep. After finding and using this pillow again I can finally fall into a deep sleep and stay asleep. It is so supportive. I recommend bunching the Hullos into a supportive shape under your neck prior to falling asleep. This pillow is a life changer. I highly recommend! Also, I love that it is made in the US, organic and free of any of the toxic materials that are in most bedding.

I would recommend Hullo to a friend.

July 7, 2020

Adam Danforth
Ashland, OR

Shockingly Comfortable

I ordered a buckwheat pillow per the request of a practitioner who was helping me with some back and neck injuries. While I place a high value on good sleep products, I was skeptical about the value of this option. (I was already donning a very comfortable latex pillow.)

The initial experience was based mainly on intrigue. I found the idea of the pillow interesting and, while the noise generated when shifting and adjusting was a bit bothersome, it didn’t deter me from continuing to explore the pillow’s potential.

The Hullo pillow quickly grew on me. I realized that it could help shape to any need I had and for any position I found myself wanting to lay in. I was no longer finding myself sticking a hand under my head or using my arms for additional pillow support. And as I shifted in the night it shifted to meet my needs.

I now recommend it to anyone who talks to me about pillows. It’s expensive and that is a deterrent for many, but I also like that it’s mainly plastic-free in its materials (aside from the shipping packaging which I think they should consider changing for the sake of being completely plastic-free).

As a pillow, it’s fantastic. And as a product, it’s almost perfect. 4.5-stars is the real review value.

I would recommend Hullo to a friend.

January 1, 2020

Portland, OR

Thanks Hullo for the Life Changing Pillow Experience

If you’re thinking of ordering a Hullo pillow, do it now.  They offer an exceptional product; intentionally US made, including an organic cotton cover, fluffy and supportive US grown buckwheat hulls that will change your sleep quality and life.  If you do need customer support, their agent Jasha has got you covered.  A truly amazing pillow experience start to finish!

I would recommend Hullo to a friend.

June 17, 2019

Flushing, NY

The Best Pillow Ever!

I’ve gone through so many pillows in the past–many of them extremely expensive. Hullo is BY FAR the best pillow I’ve ever tried. My fiancee tried it–and made me buy one just for her!

The pillows are very comfortable, breathable, natural, and allow you to mold them into whatever shape you prefer. Want to sit up? They mold perfectly. Want to lay down? They will cradle your head and neck just perfectly.


I would recommend Hullo to a friend.

December 10, 2018

Jeff Kranz
United States

Time for a Switch

I switched out my regular pillow with the Hullo and I like it- provides good neck support.  I’m usually having to invest in a new polyfiber one every 2 months or so, but this one lasts because the the individual buckwheat hulls will never clump.  It’s natural so I think my environmental footprint is a bit better too.

I would recommend Hullo to a friend.

August 8, 2018

United States


This company and product are amazing! Not only do they offer a high quality and durable pillow, their customer service is top notch! They stand by their product and truely care about their customers!

This pillow is sustainable and durable. Their buckwheat hulls are clean and allow great for customizing. I will never buy another brand of pillow again!

I would recommend Hullo to a friend.

December 10, 2017

United States

Fabulous Pillow

ADJUSTABILITY I purchased the standard size. Thanks to the instructions, I removed several cups of the filling to make it the perfect thickness for me. The pillow can be molded in so many ways. If you’re a side sleeper, it’s easy to make a little hollow for your ear. No more pressure points causing pain to my ear. It stays in place. It’s going to be heavier than a pillow you may be used to, but that actually turned out to be fine. One note. It is a little noisy as you adjust it, but once done, sleeping is great.

COOL! This pillow sleeps cool even in the summer. My head never feels hot. Nor does it feel cool in the winter. Just right.

RESPONSIBILITY! I was happy to support this small business. Organic natural products are important to me. And free shipping and money back guarantee was a bonus.

I’ve used the pillow for several months and will never go back to other pillows.

I would recommend Hullo to a friend.

December 9, 2017

United States

Naturally Supportive

It’s not like conventional pillows, and that’s what makes it great. My Hullo pillow is now my favorite and most important sleep accessory.

I would recommend Hullo to a friend.

December 9, 2017

United States

Deep Sleep

The support of my Hullo pillow is unparalleled. I love that it’s all natural, hand crafted and American-made! It has substance, style and cleaves with my ethics. Can’t recommend it more!

I would recommend Hullo to a friend.

December 8, 2017

United States

Great Buckwheat Pillow!

I have bought all natural buckwheat hull filled pillows before, and that converted me to using them, since they were natural, breathable, and provided great support for the neck while sleeping (in keeping with God’s design of the human neck-this offers ideal support I’ve found)! When I needed another buckwheat hull filled pillow, I looked into and decided to try Hullo pillow, I could not be more satisfied with this pillow! A nice soft, durable organic cotton cover over all natural buckwheat hulls! And, there was NO odors at all of the pillow! That’s the best thing to top it off! I recommend these pillows! In fact, I just came here to order another one 🙂

It’s great how it’s malleable to support your neck. I personally find the small Hullo to be just right! It’s a nice size. Easy to position for optimal comfort.

I would recommend Hullo to a friend.

August 17, 2017

United States

OBSESSED – Just Purchased 2 More

I LOVE my Hullos. We have four, and I just ordered two more king sized pillows. I am 7 months pregnant and I have a 3 year old and 1 year old. At the end of the day, I can’t wait to crawl into bed with my Hullos.

They also make great reading pillows, I prop them up when I am reading in bed and they offer a very comfortable and supportive backrest.

I highly recommend molding them prior to sleeping on them.

When I was looking for a buckwheat pillow, I was getting frustrated because the buckwheat pillows I was finding were made in China and not organic. I love that these are made in the USA, organic, and extremely clean (dust free).

I would recommend Hullo to a friend.

July 12, 2017

Clarie H.
United States

The Best Pillow You Will Ever Sleep On

I am obsessed with my Hullos. When I am at home, I cannot sleep comfortably unless I have them. I definitely miss them when I traveling, and I am going to purchase a small pillow for traveling. I use them as back support and as a pillow to hug while I am sleeping. I love that they are moldable so I can customize the support of my back and neck.

I have two young children, so by the end of the day my back is aching from bending down and picking babies and toys up all day.  They take some getting used to, and they are more expensive than some pillows, but well worth it.  Plus I love that they are organic and stay very clean/dust-free.

I honestly can’t say enough good things.  Highly recommend!!!

I would recommend Hullo to a friend.

November 30, 2016

United States

Pressuring Everyone to Get One

Ever since I got this pillow (smallest size), I sleep super well.

It stabilizes my head at a supportive level so that it’s set to stay there for 8 hours as I sleep.

I loved it so much, I considered getting a buckwheat hull bed… and then I did.

I also got my sister one for her birthday and she’s pretty happy with it.

It feels pretty good about sleeping on something that’s made in the USA, doesn’t pollute a ton in its creation, and won’t pollute when I’m done with it.

Win-win all around.

I would recommend Hullo to a friend.

October 25, 2016

United States

Honest, Quality Company Making an Amazing, Quality Pillow

Ordering was easy and the company is up-front, honest, and helpful. The pillow is high quality and very comfortable. You will sleep well for two reasons: The pillow supports your neck like no other pillow. It keeps you cool, and unlike so many other pillows that have toxins and a toxic smell, this pillow is safe, which is the second reason you’ll sleep well. You’ll know that what your face is touching and what you’re breathing night after night for years to come is safe and not toxic to you or your family or pets. These are the only pillows anyone should ever buy.

I would recommend Hullo to a friend.

May 31, 2016

Francine Baran
Seattle, WA

My Hullo to Better Sleep

I have tried down, memory foam, and synthetic down pillows, but none compare to my Hullo.  I sleep on my side and back and I love how this will confirm but still be supportive.   You adjust the firmness desired.  I also appreciate that is does not get hot  causing sweaty neck as I had with memory foam pillow and yet it stays supportive unlike my down pillows.  I get the best sleep.

You do need to get used to the noise of shells moving but now I do not notice and my husband never noticed.  There is no funny smell like the memory foam pillow.

Being able to take shells out of case and air out  in a box when I wash the cases is nice and eco friendly.

Thank you

I would recommend Hullo to a friend.

June 20, 2015

Chris Conners
Fitchburg, WI

As Good As Promised

First buckwheat pillow, will never go back to anything else. Searched far and wide for a replacement to my toxic memory foam pillow, and was curious and willing to try anything to help my neck support, especially as a side sleeper.

Pillow arrived, perfect condition, and I have yet to remove any of the original filling (you can adjust the volume of the pillow by adding and subtracting more buckwheat hulls). Took about 1 night to understand how to get comfortable, and now most other pillows feel broken.

Believe the hype, and protect your family with better products in your home. Start with a Hullo pillow, you won’t regret it!

I would recommend Hullo to a friend.

December 15, 2014

United States

Made in the U.S.

I like that it’s organic and made in the U.S. U.S.-made is the most important to me — I did not want Chinese products!

I would recommend Hullo to a friend.

April 1, 2014

Kate H.
Minneapolis, MN

Great Pillow for Pregnancy Sleeping

I ordered two Hullo pillows, and I am so glad that I did. I have been using the pillows for extra support throughout my pregnancy. I sleep on my left side with one under my head, and I have my husband tuck one under/behind my back for extra support. I also sleep with a boppy ‘comfort cuddle’ pillow between my knees and ankles, and I hug a down pillow (so in total, I am sleeping surrounded by 4 pillows), but I have been thinking of investing in two more hullos to replace the boppy pillow and the down pillow. I think this would give me the ultimate comfort!

I am currently 36.5 weeks pregnant, and I find that sleeping is when I am most comfortable. In fact, when I wake up in the mornings I forget that I am pregnant, until I try and roll over and get out of bed :). I realize that most women find sleeping really uncomfortable during pregnancy, but I attribute being able to sleep peacefully to my hullo set-up. I also like that this pillow is cool, I never get sweaty sleeping with them, unlike my other down pillows. I also like that it is animal/environmentally friendly (i.e., no down. organic). I highly recommend this pillow to pregnant women or people have other physical ailments. The price-point on the pillows may seem a little high, but I guarantee that they are worth the investment!

I would recommend Hullo to a friend.

August 29, 2013

United States

All-Natural Goodness

I like the weight of it, that it’s all natural and that it stays cool.

I would recommend Hullo to a friend.

January 8, 2013